Online Bachelor of Science in Communication and Information (BS)
Communication and Information
Program Overview
The online Bachelor of Science in Communication and Information program is designed for students interested in developing or enhancing skills for communication careers. Students will gain knowledge and skills in advertising, public relations, human communication, communication studies, journalism and media, and information sciences.
To be admitted to the Bachelor of Science in Communication and Information program, students must have at least a 2.0 cumulative GPA and 24 transferable credit hours from previous institutions.
Why Choose a Degree in Communication and Information?
Communication and information are at the core of good leadership, thriving interpersonal relationships, and successful community building, which makes this degree versatile and impactful. Communication is central to every organization and relationship, and knowledge and skill in communication, paired with profession-specific expertise, give you the tools to succeed.
This curriculum will challenge you to think critically about communication strategies and tailor your messages with purpose, keeping your audience and goals in focus. It covers everything from ethics and truth to digital content and user experience. You’ll develop strong research and evaluation skills and learn to approach communication with integrity and innovation.
With the communication and leadership skills we teach, graduates can pursue careers such as social media manager, content creator, communication specialist, brand strategist, sales professional, and more.
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Featured Courses
The Bachelor of Science (BS) in Communication and Information offers interdisciplinary courses that suit your interests and goals.
Application of user research theories and techniques for placing user needs across all design process stages. Conducting user research, gathering requirements, and planning and developing intuitive, user-friendly products.
Introduces students from varied disciplines to the basics of effective writing and content production across media platforms. Audience analytics is also introduced to give students the tools needed to understand their target audiences and how to effectively reach those audiences through digital content. Conceptual topics include professionalism and ethics.
Social media strategy provides students with practical knowledge and analytical skills necessary to evaluate, understand, and implement social media campaigns. ADPR 365 will be comprised of lectures, case studies, assignments, and engaged analysis activities that will help serve as the foundation for building a strong professional social media skill set.
Designed to provide students with a deeper understanding of the leadership and followership processes that occur in a variety of organizational contexts.
